3 Steps to Remove Fake Likes From Facebook

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Listen to the audio version In my recent post How Fake Facebook Likes Damage Your Brand I explained why fake Facebook likes are damaging to your reputation and actually cost you much more money than you think. As promised, I will now show you how to get rid of these fakes.

12 Days of Online Opportunities for Small Business

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Listen to the audio version The holidays are a perfect time to leave your brand identity in the office and connect with your audience as a person. Just like in the “Twelve days of Christmas” song there are 12 online opportunities:

How Fake Facebook Likes Damage Your Brand

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Listen to the audio version Recently I was shopping around for legal services. This time I didn’t want to ask my friends for recommendations so I did a local google search and found some interesting providers close by. I found basic information on the website but wanted to learn more about the humans behind the […]

How To Create a Strategic Blogging Plan

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Listen to the audio version A blog’s success is not an accident. Like any business, the best blogs begin with a plan. Successful bloggers don’t just jump in randomly writing topics as the thoughts occur. Success is achieved from having and following a strategic blogging plan, which guides them toward their goals. Even if you […]

How To Get Started With Blogging - Find Your Blogging Voice

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Listen to the audio version How to find your blogging voice? The voices of Luciano Pavarotti, Elvis Presley and Whitney Houston are very distinctive. When you hear them sing, you instantly know it’s them. In writing, your writing voice needs to be distinct as well. It should reflect who you are and how you normally […]

Shut up For 2 Minutes - A Pittance Of Time

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Listen to the audio version I first published this post in November 2013 and I will republish it today because it is still close to me. Remembrance day 2014 will be special for Canadians because the news of Cpl Nathan Cirillo, who was shot while guarding the war memorial in Ottawa, is still fresh. A […]

How To Get Started With Blogging - Find Your Blog Topic

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Listen to the audio version In my post “Blogging for Business - Blogs are like Puppies” I introduced you to some of the main benefits of blogging. Today I am starting a mini series about how to get started with blogging: Part 1: Find Your Blog Topic Some people say that blogging is dead and that […]

Using The Constant Contact Autoresponder

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Listen to the audio version Disclaimer: I am an Authorized Local Expert of Constant Contact. The content below should apply to all professional email marketing tools. Marketing automation does have a pretty bad reputation and not without reason. However, using the right tools like an autoresponder series or scheduling Social Media updates can actually improve the […]

How To Use Hashtags in Facebook - 20minute.academy

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Listen to the audio version Welcome back to the 20minute.academy. The weekly webinar where I speak about one of the topics I get the most questions about. This week’s show was about #hashtags in Facebook I explain what a hashtag really is and what it has to do with the # sign. Then we look […]

Google Hangouts - 20minute.academy

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Listen to the audio version Google Hangouts are my favourite tool in Google Plus. Video conferencing is steadily growing and I predict that it will overtake regular voice only calls very soon. Google Hangouts are a great way to have an online meeting and easily record it. In today’s 20minute.academy I showed you how to […]

What To Post Online?

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Listen to the audio version Look for questions repeated over and over on your chosen social networks. Provide the best answer

Blogging for Business - Blogs Are Like Puppies!

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Listen to the audio version Blogging establishes trust in you, your company and the goods and services you offer. If you use your blog consistently and regularly you can establish yourself as a (local) trusted authority in your field. By sharing relevant information with your website visitors you can become the go-to authority in your […]

The Constant Contact Toolkit - 20minute.academy

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Listen to the audio version I hope you all had a great summer! This is the first fall session of the 20minute.academy As of today these sessions will take place once a week - every wednesday at 9am Pacific. In today’s session I introduce the new Constant Contact Toolkit- as a pilot for the upcoming webinar […]

How To Post Multiple Images To Twitter

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Listen to the audio version Last weekend we reported from the Kelowna Apple Triathlon on Twitter and I wished for an option to post more than one picture to Twitter at the same time. You can imagine my surprise when I found that Twitter had just released an update to their Android and iOS apps […]

Don’t Be Shy with Your Social Media Presence

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Listen to the audio version Don’t be shy with your social media presence. Go for it – but be authentic – and be social!

Photography for Bloggers: How to Make an Impact with Visual Imagery

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Listen to the audio version The internet is a more and more visual place. We absorb information much quicker if it’s packaged in an image and good images that tell a story get shared more. Yes, you can buy stock images but if your own photography skills are up to the task your posts will […]

Tool Tip: Create Powerful Images in Minutes

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Listen to the audio version Do you love quotes? Would you like to create your own awesome images with filters and Text? Then check out this Tool Tip: Since I started using Instagram I really enjoy creating my own images and sharing them online. There are many apps to add quotes and filters to Instagram […]

Writing Process: Blogging with a Passion

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Listen to the audio version Who doesn’t like a good challenge? My friend and fellow social media blogger Keri Jaehnig from Idea Girl Media passed me the torch of this blog tour by tagging me in her post Writing Process: My Risque, Revealing Blog Tour  I sometimes jokingly refer to blogging as my hobby. Of course I […]

Creating a CASL Compliant Email Signature - 20minute.academy

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Listen to the audio version In between all the webinars and seminars I teach about CASL I focus on email marketing with Constant Contact. My recent posts focus on Social Media tools and CASL Don’t Get Caught – Canada Anti-Spam Legislation and LinkedIn Using Facebook Profiles For Business Means Breaking The Law But even our […]

Using Facebook Profiles For Business Means Breaking The Law

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Listen to the audio version Let me make sure we are talking about the correct face of Facebook (many are confused about this): Your Profile is where you connect with your personal friends. To see each other’s updates you have to mutually opt in by accepting a “Friend request”. This is very different from using […]