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Blogging for Business - Blogs Are Like Puppies!

Blogging establishes trust in you, your company and the goods and services you offer. If you use your blog consistently and regularly you can establish yourself as a (local) trusted authority in your field. By sharing relevant information with your website visitors you can become the go-to authority in your field. Blogging for Business - […]

Introducing Leaf - Social Media Analytics at Our Finger Tips

I had the pleasure to speak to Marko Pavlovic of Anctu who told me of the new social media analytics tool he and his co-founder Alexander Abulelas released into beta recently. I am using Leaf for a couple of days now and find it very handy. Marko describes the Anctu approach like this: Rather than building […]

What Is A Hashtag? -

Love them or hate them #Hashtags are an important part of our online lives. They appear on TV screens, Twitter, Facebook, LinkedIn, Google+ and I probably forgot a few. But How do they work? And what does a #hashtag really do? How do you figure out what they mean? I address all these questions  in […]

Introducing The 20minute academy

The 20minute academy is designed to share short hands-on Social Media tips you can use right away. In today’s session we discussed: What is the all about? What is Social Media to me Secrets to Social Media Success What Social Media platforms should you be on?   Introducing The 20minute academy was last modified: […]

Getting Your Podcast Ready for iTunes

This guest post is the first one of a series of posts that talk about podcasting. Stay tuned for more in depth information and my own podcasts soon Getting Your Podcast Ready for iTunes Thousands of people create podcasts for iTunes. Not every podcast becomes a top seller. There’s a reason for this, and it […]

This Is What The Ideal Social Network For Business Looks Like

My initial answer to the question above was: “Hasn’t been invented yet” but of course Mhairi Petrovic from Out-Smarts didn’t let me get away with that and asked what my ideal Social Network would look like. Before I get into the answer I need to make one point clear: I don’t see how any Social […]

How to Remove Pesky Fake Followers From Your Twitter Account

Did you know that fake followers can be damaging to your reputation! Some Social Media experts suggest buying follower numbers to inflate your numbers. For me, this is a misinterpretation of the term Social proof. The example I use to explain Social Proof is this: You have two coffee shops side by side. One of […]

Feline Magic - Why Cat Videos Work

In conversations with Social Media sceptics I often detect a clear misunderstanding of the effect of cute dog pictures or cat videos. Some even go so far to use these as examples for condemning anything that doesn’t have 100% serious content as “fluff” and unworthy of attention. Feline Magic - Why Cat Videos Work was […]


5 Reasons Social Media is Easier For Small Business

October is Small Business Month - the ideal opportunity to talk about one of my favourite topics: Why Social Media is easier for small business than for larger ones. If you are thinking, “What is he talking about? If it was easy for small business to be successful on Social Media fewer would give up.” then you are […]

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