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To those that use Facebook on a regular basis it might seem like a no-brainer but to others that are just starting to market their business online it is an important question: What is best for my business; a Facebook Profile, a Facebook Page or a Facebook Group? There are different answers to this question depending […]
In the last post Facebook Group Strategies we looked into the opportunities and strategies around Facebook Groups. From your reactions I know that this post was well received. I won’t leave you hanging - the following is a guide to help you set up a Facebook Group. In the beginning, Facebook had posts. Then it added pages for […]
While Facebook organic reach is dying, Facebook is still the place where most internet users hang out, share and discuss products, services and preferences. I decided not to waste your time with rants about Facebook’s decisions. I think it is more helpful to think about ways to adjust to the changing environment and reclaim Facebook […]
In Facebook (and Instagram and Twitter) you can “tag” someone in a picture so they get notified. These pictures go into the “Pictures of you” stream on Facebook and depending on the users’ privacy settings, everybody can see them. Tagging others in pictures is a great way of sharing pictures with your friends. I really like it […]
In my recent post How Fake Facebook Likes Damage Your Brand I explained why fake Facebook likes are damaging to your reputation and actually cost you much more money than you think. As promised, I will now show you how to get rid of these fakes. 3 Steps to Remove Fake Likes From Facebook was […]
Let me make sure we are talking about the correct face of Facebook (many are confused about this): Your Profile is where you connect with your personal friends. To see each other’s updates you have to mutually opt in by accepting a “Friend request”. This is very different from using a Facebook Page that is […]
Love them or hate them #Hashtags are an important part of our online lives. They appear on TV screens, Twitter, Facebook, LinkedIn, Google+ and I probably forgot a few. But How do they work? And what does a #hashtag really do? How do you figure out what they mean? I address all these questions in […]
In today’s episode of 20minute.academy I make suggestions for what to say on Social Media channels. Almost every Social Media strategy client of mine has one question for me before we begin: ” I have nothing to say. What do I talk about” It is important to answer this question for an effective use of Social Media […]
Posting at the right time to your Social Media channels is important if you want the right audience to see your posts. But how do you find the best time to post? If you google “when to post on Twitter” or “when to post on Facebook” you will find a lot of really good information […]
My initial answer to the question above was: “Hasn’t been invented yet” but of course Mhairi Petrovic from Out-Smarts didn’t let me get away with that and asked what my ideal Social Network would look like. Before I get into the answer I need to make one point clear: I don’t see how any Social […]
I usually don’t like to write the same post everybody else is writing but today I want to make an exception and add my voice to the predictions for 2014 Social Media trends. The big Social Media platforms have tried the patience of us users and seem to lose their appeal to some. Are we […]
October is Small Business Month - the ideal opportunity to talk about one of my favourite topics: Why Social Media is easier for small business than for larger ones. If you are thinking, “What is he talking about? If it was easy for small business to be successful on Social Media fewer would give up.” then you are […]
Using Social Media has influenced just about every aspect of our lives both physically and psychologically. The way we live, spend time with others, eat and experience a live show or art exhibitions. All that has changed since Instagram, Facebook and… How to Relive Your Travel Experience Using Social Media was last modified: July 31st, […]
This summer is really hot - not only does the weather lure me to play outside way too often but work has been particularly busy in the last two months. I’m not complaining However, I continue to find, read, share and collect a lot of outstanding blog posts every week. Depending on where my focus […]
Don’t worry, while the title of this post sounds really technical, adding a custom Facebook app with a Twitter widget is actually quite easy. On August 29th I had the pleasure to give a little “How to Tweet from Your Event” session to organizers of the Central Okanagan Volunteer Opportunities Fair taking place in Kelowna […]
I read a lot of blog posts every week. Most of them I find on my journey’s through the Social Media streams - often they are recommended by people I follow on Twitter, Facebook, Google+ or LinkedIn. Some are suggested to me by friends and some I seek out in searches. I read most of […]
Carrie loves the way how photographs are integrated into our mobile devices now. She said: Instagram makes it really fun and easy to take pictures of pieces that you are working on or are interested in Create and Connect: How One Artist Uses Instagram was last modified: July 31st, 2014 by Frithjof Share Tweet Share […]
If you have a cause you want to promote or an opinion you want to express and you want to reach your whole Social Media networks you can dress up your Avatar with a badge. I’ve been using Twibbon.com for years and it’s great for this. Use a Badge on Your Profile to Support Your […]
Uhhh ohhhh….. I just posted this picture as a cover image on my Facebook brand page. Am I allowed to do that? All the experts tell me to stay focused - to make sure my brand sends out a consistent message at all times. Can a Brand Personality have Fun? was last modified: July 31st, […]
The Psycometrics Centre at Cambridge University found out that you can predict your personality traits quite accurately by analyzing the pages we liked on Facebook. What Your Facebook Likes Say About You was last modified: July 31st, 2014 by Frithjof Share Tweet Share Share Pin +1