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This Is What The Ideal Social Network For Business Looks Like

My initial answer to the question above was: “Hasn’t been invented yet” but of course Mhairi Petrovic from Out-Smarts didn’t let me get away with that and asked what my ideal Social Network would look like.

Before I get into the answer I need to make one point clear: I don’t see how any Social Media tool could be successful for business without appealing to the general public. Any successful tool needs to work in our private life so it can be successful for business.

Let’s cook up our own Social Media tool:

cook up a social media networkMy Ideal Social Network for business would combine the best features of all existing ones and then some:

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Quality Content + Conversations + Relationships = ROI My Interview with Robert Caruso

In a recent Heckler’s Hangout Robert Caruso, founder of Bundlepost mentioned some intriguing numbers confirming this statement. I was intreagued and chatted with him about this. Our Hangout was too interesting to chop into pieces so I just posted (almost) the whole 20 minutes above. Don’t worry though - I’ll give you the juicy bits below and in an Infographic below.

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Social Capital or 24 Ways To Help Your Friends Online

I’m not sure if we can create attention-savings-accounts but we can certainly enjoy spending the attention currency. We can learn to spend it wisely and we can choose consciously where we spend it! How about spending it on your friends, your favourite causes or even your favourite brands?

Let’s explore some ways to use your Social Capital

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