The holidays are a perfect time to leave your brand identity in the office and connect with your audience as a person. Just like in the “Twelve days of Christmas” song there are 12 online opportunities: 12 Days of Online Opportunities for Small Business was last modified: January 12th, 2015 by Frithjof Share Tweet Share […]
Archive | Opinion
RSS feed for this sectionShut up For 2 Minutes - A Pittance Of Time
I first published this post in November 2013 and I will republish it today because it is still close to me. Remembrance day 2014 will be special for Canadians because the news of Cpl Nathan Cirillo, who was shot while guarding the war memorial in Ottawa, is still fresh. A stark reminder that we can […]
Using Facebook Profiles For Business Means Breaking The Law
Let me make sure we are talking about the correct face of Facebook (many are confused about this): Your Profile is where you connect with your personal friends. To see each other’s updates you have to mutually opt in by accepting a “Friend request”. This is very different from using a Facebook Page that is […]
This Is What The Ideal Social Network For Business Looks Like
My initial answer to the question above was: “Hasn’t been invented yet” but of course Mhairi Petrovic from Out-Smarts didn’t let me get away with that and asked what my ideal Social Network would look like. Before I get into the answer I need to make one point clear: I don’t see how any Social […]
Margaret Atwood on Twitter
As of yesterday I am a fan of Margaret [email protected]! The Canadian national TV station CBC aired an interview with Peter Mansbridge (One on One with Peter Mansbridge). Some Quotes from the Interview: “Twitter will not ruin literature any more than telegrams did” “Go back and read all of your Sherlock Holmes over again: Watson […]
Use a Badge on Your Profile to Support Your Cause!
If you have a cause you want to promote or an opinion you want to express and you want to reach your whole Social Media networks you can dress up your Avatar with a badge. I’ve been using Twibbon.com for years and it’s great for this. Use a Badge on Your Profile to Support Your […]
Can a Brand Personality have Fun?
Uhhh ohhhh….. I just posted this picture as a cover image on my Facebook brand page. Am I allowed to do that? All the experts tell me to stay focused - to make sure my brand sends out a consistent message at all times. Can a Brand Personality have Fun? was last modified: July 31st, […]
The Future Of Business Is Social - My Presentation to Small Business BC
What is the next step after the Social Media Revolution? We have to become “Social Businesses” I am happy to be here as your partner on the journey to become a Social Business. The Future Of Business Is Social - My Presentation to Small Business BC was last modified: December 23rd, 2014 by Frithjof Share […]
How Mobiflock Can Help Protect Our Children From Cyber Bullying
Mobiflock offers security and parent control systems for mobile devices. Our “Digital Natives” grow up with mobile devices like smartphones and tablets and that is a good thing when done right! The challenge is to protect our children from predators like in Amanda Todd’s case or from bullies. How Mobiflock Can Help Protect Our Children […]
Stop (Social Media) Bullying NOW and Don’t Blame The Tools!
On Wednesday Amanda Todd from Coquitlam BC committed suicide after being bullied. (Read more about this story in the Huffington Post) Amanda posted a video of her plight on Youtube 5 weeks ago - the best way available to her to cry out. Unfortunately help came too late for her. Because the bullying against Amanda […]
The Revolution of the Connected Consumer
While I get a lot of satisfaction out of teaching you how to use the tools I hope you understand that we are talking about more than just a new “nice to have” in your marketing toolbox. The goal of this post is to motivate you to watch this 11minute video of a TEDx Persidio […]
Social Media Is The Oxygen Of This Revolution #SyriaKelowna
As a Social Media consultant I often write about the How, What, Why and tips and tricks to make your experience more rewarding. As much as I love doing that Social Media is much more than that - it represents a fundamental shift in our lives - a shift that can be compared to the […]
Social Media Doesn’t Give Us a Voice, But Amplifies It
Social media is the revolutionary tool of the new millennium. Revolutionaries no longer wield swords or are on the attack like in previous eras. The Syrian revolutionary is in the form of a citizen journalist; one of the most noble, important and dangerous roles of the revolution. They are equipped with camera phones or maybe […]
Don’t Sanitize your Social Media Presence
Don’t get me wrong - I do schedule updates and I am guilty of using Twitter as a RSS feed too often. We all get pulled into self promotion sometimes. I’m also glad I still have my private Twitter account @frith64 where I chat about my hobbies and my political opinions. But! Remember that it’s […]
Do you Follow Friday?
Time flies while I’m having fun but there is one sure sign that the week is coming to an end: My twitter stream shows a lot of #FF and #FollowFriday tweets. What is this #FollowFriday all about? (more…) Do you Follow Friday? was last modified: July 29th, 2014 by Frithjof Share Tweet Share Share Pin […]
#SMPanel Recording of the Panel Event on December 16th 2011
On December 16th 2011 I invited 5 Social Media users to talk about the impact of Social Media on Democracy - The video clips below are a documentation of this very interesting evening and I invite you to browse them or watch them in sequence. The idea for the event was in context with the […]
Panel Discussion: Social Media and Democracy
From the Arab Spring to the Recent Municipal Elections - the Social Media Revolution is reshaping our democracies - or is it? Is Social Media a fad? Are the changes in the way we perceive and report politics less dramatic than they seem? How do we deal with the influence of digital media channels? Panel […]
In Real Life
I am deeply touched that Rawle’s views of the role of Social Media in our lives match mine. I am so glad that I met this man who put into such beautiful words how fear can make us push away the opportunities that lie in the new ways to connect with people all over the […]
Is Social Media a News Network?
It is easy to see that what we call Social Media today is well on the way to become a major factor in our lives. This change parallels our desire for taking charge of our lives. Social Media platforms like Twitter, Facebook and YouTube make all users equal. I (theoretically) have the same option to […]