How we reached an audience of 76,000 for the Kelowna Apple Triathlon without the help of traditional media.
The Event itself is mostly only the highlight of a campaign and/or the ongoing work of an organization. The benefits of having your event highly publicised are many. Exposure, fundraising and membership drives are probably the most obvious. Events are also great ways to build your Social Media following for your future work.
Monthly Archives: August 2012
Beyond Marketing: @ExploreEnderby - The Twitter Project in The North Okanagan
I’m always looking for good, innovative ways to use Social Media tools and today I would like to introduce you to an awesome project using Twitter. We found this great Project in the little town of Enderby BC - population of 2900. We traveled to Enderby to talk to some of the people involved so I could tell you the story of this unusual Social Media project.
Frithjof | | Social Media, Twitter | Beyond Marketing, Enderby, Okanagan, Real Life, Social Media, Tourism, video | 0 Comments
Social Media Retail Clients Expect More
Last week I told you about this Survey Kyle Parrotta conducted for a research paper he is working on.
He shared his results with me and we discovered an interesting trend. It’s not really surprising that more and more retail customers use Social Media tools like Facebook, Twitter and LinkedIn. What surprises me is the information that more people expect Product Information on Social Media than Contests.
Are you giving your Customers enough information?v
Frithjof | | Social Media | Infographics, Social Media | 3 Comments
Facebook Pages Are The Only Way To Promote Your Business Or Organization!
Using Facebook Profiles for anything other than a real person has been against Facebook’s Terms of Service since Pages were introduced but nobody seemed to do much about it. I suspect that Facebook will find a way to shut down these profiles quickly now because the “fake” accounts are damaging to Facebook’s bottom line and therefore it’s stock prices.
There are more reasons why it makes sense to switch to Facebook Pages as soon as possible:
Frithjof | | Facebook, Social Media, Social Media Tips and Tricks | advice, Facebook, Facebook tips, How to, Infographics, Social Media, Tips, Tools | 0 Comments
Beware of Traps on Facebook
They seem to come in waves - but a lot of them return over and over again: Facebook scams. The other day I asked on my Facebook Page:
What do you do if you see one of your Facebook friends post a scam on their wall?
Most of you responded that you would tell your friend, either on their wall or in a private message, that they fell into a trap.
Frithjof | | Facebook, Social Media | advice, Facebook, Facebook settings, Facebook tips, How to, Social Media, Tips, video | 1 Comment